Monday, February 22, 2010

Branson Airport: New Service through Branson Air Express

Branson's airport will announce new service branded Branson Air Express, operated by ExpressJet Airlines.

The five new destinations offered by this service will be:
Austin-Bergstrom (AUS), TX
Des Moines (DSM), IA
Hobby Airport (HOU), TX
Terre Haute (HUF), IN
Shreveport (SHV), LA

Two thoughts about this announcement:
1) ExpressJet primarily offers private charters and this essentially represents the creation of Branson branded air service through public charter flights. Not what I expected, but an interesting approach by the country's only private airport.
2) The five new destinations are also very interesting and I think are well-chosen. These communities are close enough for Branson to attract visitors currently who are willing to make a long drive (or go on a bus trip). Inexpensive air fares may entice these visitors to come more often and there are likely others in these communities who are familiar with Branson and may consider coming now that they don't face the prospect of a long drive.

I will admit this was not the carrier I was hoping for, but I think it represents a good move on the part of airport officials. Hopefully it will help those Branson fans in Indiana, Iowa, Louisiana, and Texas enjoy our beloved Ozarks more often!

As always, thanks for visiting the site and happy travels!

2 comments:

Banjo said...

hope Sir Richard Branson, chairman of the Virgin airlines group does not get upset with the new airlines name

Anonymous said...

ummmm.....You do know that ExpressJet operates 205 Aircraft as Continental Express serving more than 160 cities througout the US, Canada, and Mexico right? They have 20 airplanes that they do charter with. ExpressJet is hardly a small charter company.